Somerset County must sell itself to millennials

July 31, 2015

If Somerset County wants to attract more millennials to live and work here, then it must develop a brand to attract a generation that will be larger than the baby-boomer generation.

That’s the general message delivered in a report written by graduate students in the Edward J. Bloustein School of Planning and Public Policy of Rutgers University commissioned by county government and the Somerset County Business Partnership.

MyCentralJersey.com, July 31

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